AM69 Automatic White wall clock

The Watch

March LAB is a French-heritage brand crafting timepieces of exceptional elegance. Designed to set discerning men's and women's wrists apart with style and distinction, its models have earned a prestigious place in the French watch market. March LAB creates timepieces that are both charming and sophisticated, built to withstand extreme conditions. Leveraging cutting-edge technology, the brand delivers watches that are technically refined and dependable for everyday wear. Meet the AM69 Automatic White, a model made for men. It features a round case in carefully brushed and polished 316L stainless steel. Bold and brilliant, it measures 36 mm in diameter with a 12.50 mm thickness and is fitted with a chiseled crown bearing the brand emblem in relief, used to set the central functions. The case is topped with a beveled sapphire crystal that protects against shocks and is treated with an anti-reflective coating for clear, easy time reading. This prized timepiece closes with a screw-down transparent green caseback that lets you admire the oscillating movement within - and ensures 10 ATM water resistance.

The Dial

This beautifully crafted dial lends a note of effortless elegance. Set against a crisp white background, it frames a minute track alternating with carefully polished hour markers. At the center, three steel hands in a sleek silver tone indicate the time with precision: the long hand for minutes, the short one for hours - both coated with a SuperLuminova treatment for optimal readability in low-light conditions. A slender seconds hand completes the trio. The date is displayed at 3 o'clock via a date window showing white numerals on a black background - except for the 3rd, rendered in green. The dial is finished with the brand logo and name at 12 o'clock, accompanied by the movement type and country of origin.

The Movement

This timepiece is powered by a La Joux-Perret G100 automatic movement that drives all central functions with precision. Robust and reliable, this caliber delivers outstanding accuracy across all its functions. It beats at 28,800 vph and features 24 jewels, with a power reserve of 68 hours.

The Strap

This watch comes with three strap options, all 20 mm wide, selectable via the dropdown menu. Each is equipped with a quick-release system for easy swapping.

The first strap, in stainless steel, delivers undeniable durability. Carefully brushed and polished, it offers a sleek look with everyday comfort. Its silver tone pairs naturally with any accessories. A deployant clasp makes putting it on and taking it off effortless.

The second strap, in black alligator leather, is a refined choice. Crafted with care, it features tone-on-tone stitching that elevates its elegance. Supple and durable, it ensures a comfortable wear, and fastens with a pin buckle for easy everyday use.

The third strap is crafted in lizard leather. In black, it features tone-on-tone stitching that adds a polished finishing touch to your look. It wraps gently and flexibly around the wrist, and fastens with a pin buckle for an easy, personalized fit.

Water Resistance

This model offers 10 ATM water resistance - that's 100 meters. Yes, this watch is truly water-resistant! Ready to take the plunge, it handles everything from puddles to the pool without missing a beat. Showers, baths, and active swimming? No problem. That said, our Ocarat watchmaking experts want to be clear: this model is not built for diving (professional or recreational) and is sensitive to high-pressure cleaning equipment. We also recommend keeping the crown unscrewed and unmanipulated during any water activity.