AM2 Black Watch

The Watch

March Lab presents watchmaking for a new era - where innovation meets elegance. This French brand sets itself apart with a forward-thinking approach that combines traditional watchmaking techniques with next-generation materials. Every model is engineered for flawless precision, optimal comfort, and a clean, modern design true to the brand's contemporary spirit. Far from conventional, these timepieces are an invitation to explore a world where every detail matters and technical mastery meets aesthetic vision. March Lab is made for those who want to express their personality through sophisticated watches rooted in tomorrow's technology. The perfect choice for those who don't just want to tell the time - they want to make a statement. Discover the AM2 Black Watch, designed for men. It features a 316L stainless steel case measuring 39 mm in both length and width, with a thickness of 12.50 mm. Meticulously brushed and polished, its octagonal shape gives it a sharp, refined look. Silver-toned, it is fitted with a grey guilloché crown with interlaced lines echoing the brand's logo and offering a secure grip. The crown is screwed-down and positioned at 4 o'clock for adjusting the central functions. A domed sapphire crystal tops the dial for protection against impacts and features an anti-reflective coating for effortless readability. The transparent case back is screw-secured and provides a water resistance of 10 ATM, while offering a stunning view of the movement's oscillations.

The Dial

This dark-toned dial gives the watch a refined, architectural look. It features two distinct levels and a black sandblasted base with a subtly textured effect that deepens its elegance. At the center, three grey hands ensure smooth, precise timekeeping. The slender seconds hand marks the seconds, the long hand the minutes, and the short hand the hours. They sweep over bold cut-out hour markers, some of which are positioned horizontally at 1, 5, 7, and 11 o'clock, as well as a minute track and discreet printed markers around the perimeter for additional hour references. Both main hands and all hour indices ensure optimal legibility in low-light conditions thanks to their Super-LumiNova white treatment. A date window at 6 o'clock adds a practical touch, with a stainless steel frame displaying white Arabic numerals on a black background - turning green on the 3rd of every month. It is accompanied by text indicating the movement type and country of manufacture. Finally, the brand logo and name appear below 12 o'clock, completing this architecturally crafted dial.

The Movement

This model is powered by a La Joux Perret G100 automatic movement. Franco-Swiss in origin, this caliber measures 24.60 mm x 4.45 mm and beats at a frequency of 28,800 vibrations per hour. It is resistant to vibrations and delivers remarkable accuracy of -4 to +6 seconds per day. The movement features 24 jewels to minimize friction and is equipped with a stop-seconds device. With a power reserve of 68 hours - nicknamed "Weekend Proof" - the watch keeps running from Friday evening to Monday morning, even without being worn.

The Bracelet

This timepiece comes with three straps in a 22 mm lug width - select your preference from the dropdown menu. All three are carefully crafted in the Franche-Comté region and feature an innovative presto system for quick, tool-free strap changes.

The first strap, in alligator leather, is the perfect marriage of suppleness and strength. Its deep black tone, elevated by tone-on-tone stitching, adapts effortlessly to any style. It sits comfortably on the wrist and enhances your look every day - the pin buckle lets you dial in the perfect fit.

The second strap is crafted in bison leather - a bold choice that balances durability with flexibility. Perforations ensure perfect breathability at the wrist, while tone-on-tone stitching adds a refined touch. Its deep black hue lends a sophisticated edge, and the pin buckle lets you adjust the fit to your preference.

The third option is crafted in brushed stainless steel with a sleek, modern finish. Its three rows of links wrap comfortably around the wrist for all-day wear. The grey tone pairs effortlessly with any accessory, and the fine joaillerie clip clasp keeps it securely in place.

Water Resistance

With a water resistance of 100 meters (10 ATM), this bold timepiece transitions effortlessly from black-tie galas to water activities. Feel free to wear it in the shower, the bath, or during a swim - even an energetic one. That said, our team of watch experts reminds you that this model is not designed for scuba diving, freediving, or high-pressure water jets. Remember: shower, bath, and swimming only - and never operate the pushers or crown while submerged.