Watch New Gent Blue Rebel SO29N704

The Watch

Swiss brand Swatch was born in 1983. For nearly 40 years, it has been delivering affordable, colorful watches for the whole family and every taste. Meet the men's model: the Blue Rebel SUON700. It features a round, transparent midnight blue case measuring 41 mm in diameter and 9.85 mm thick - a color that captures mood and atmosphere. At its center, a brushed blue dial hosts everything you need for clear, precise timekeeping: three hands, including two silver luminescent hands and a green sweep second hand, plus a green baton index running all the way around. At 3 o'clock, a day-date dual aperture and a crown on the side of the case round out the functionality. A flat plexiglass crystal shields the dial from the bumps and scratches of daily life. The monocoque case gives the Blue Rebel SUON700 water resistance of 3 ATM, equivalent to 30 meters.

The Dial

The captivating Blue Rebel SUON700 features a round, brushed midnight blue dial. Three centrally mounted hands take center stage: two silver luminescent baton hands and a silent green sweep second hand, sweeping across the dial to indicate the hours, minutes, and seconds. A green baton index runs around the dial's perimeter to complete the display. At 3 o'clock, a dual aperture shows both the date and day, alongside a crown on the side of the case for easy time adjustment - handy when traveling the world. The brand name and country of origin are printed in green beneath the 12 o'clock marker. Finally, a flat plexiglass crystal sits above the dial for everyday protection.

The Movement

The Blue Rebel SUON700 runs on a Swiss-made quartz movement powered by a battery, bringing the watch's analog display to life. The transparent blue monocoque case also lets you admire the SUON700's movement from the outside.

The Bracelet

This timepiece comes with a strap that flows seamlessly from both sides of the case. Also in midnight blue, it's crafted from soft silicone that flexes with every move. It fastens with a transparent blue hard plastic pin buckle clasp.

Water Resistance

At 30 meters of water resistance - or 3 atmospheres in watchmaking terms - this watch is no lover of the deep. Water is its delicate movement's worst enemy, so keep it away from the bath! Wear it in the rain or while doing the dishes, sure - but don't bring it into the shower, the tub, the pool, or anywhere near the ocean floor. It very clearly prefers to stay dry.