Lorus Watches

Born in 1982 within the prestigious Seiko Group, Lorus has established itself as a watchmaking house dedicated to the perfect balance of affordability, reliability, and Japanese craftsmanship. From the very beginning, the brand has set itself apart by its commitment to offering timepieces built to last - whether an automatic watch powered by a Japanese automatic movement, a quartz watch driven by a quartz movement, or a chronograph watch designed to keep pace with life's most dynamic moments.

Driven by a spirit of constant innovation, Lorus also develops models built for demanding environments, such as the dive watch - combining ruggedness, readability, and performance. Many of its creations feature Hardlex crystal, a recognized technical hallmark known for its resistance and durability.

Designed for all styles and all ages, Lorus collections come in versions for men, women, and children, offering a wide range of aesthetics from timeless classics to bold sporty designs. Stainless steel cases give each watch remarkable durability, while the dials feature carefully selected colors.

We're proud to present a complete selection of Lorus creations: iconic models alongside the latest releases, available in automatic, quartz, chronograph, and dive watch variants. As authorized retailers, we guarantee every piece is authentic, reliable, and ready to be part of your everyday life.

Have a question? Our customer service team is here for you. Whether you need guidance on an automatic, quartz, or chronograph model, or simply want to know more about dials, finishes, or watch care, we're happy to help with attentive, expert advice.