Aikon Quartz Date 40mm Watch AI1108-SS002-330-1

The Watch

The iconic Maurice Lacroix brand delivers exceptional timepieces for watch enthusiasts and style-conscious wearers alike - elegant, modern, and refined. The brand blends unmatched watchmaking expertise, precise techniques, and a perfectionist drive for innovation to produce models worthy of the "Swiss Made" label. This stunning AI1108-SS002-330-1 watch from the Aikon Quartz collection is the ideal choice for a bold sport-chic aesthetic. Easy to pair with anything, it elevates your wrist - whether you're dressed down or suited up - with a striking modern edge. It features a round case with a 40 mm diameter, designed with men in mind. Crafted in stainless steel with a brushed finish for a dynamic feel, it is topped with a sapphire crystal to protect the dial from wear and scratches. True to tradition, the crown sits neatly at 3 o'clock for setting the hands and date window. Completing the package, this watch delivers 100-meter water resistance thanks to its case back secured with seven screws.

The Dial

The dial takes on a round shape and reveals a black sunray-finished dial that will make the watch gleam on your wrist. It dresses every outfit with understated elegance, offering a smooth, crisp analog display enriched by a date complication. The date is shown through an aperture positioned at 3 o'clock. Bearing the "Swiss Made" hallmark, the dial ring features a minute track marked with white lines surrounding baton hour indices. Everything is indicated by two pointed gray baton hands with a luminescent coating that keeps time readable even in low light. A slender gray seconds hand completes your time reading. Finally, the brand name and logo are placed at 12 o'clock as a signature, while the water resistance rating is noted at 6 o'clock.

The Movement

Inside the case beats a quartz movement renowned for its high quality and outstanding performance, keeping the hands and date window running smoothly and reliably. Hours, minutes, seconds, and the date are always accurate, no matter the circumstances.

The Strap

This watch is fitted with a stainless steel bracelet that amplifies its sporty appeal with a modern, elegant touch. The link construction - featuring three wide rows and two narrow ones - ensures comfortable, effortless wear and a relaxed look thanks to its brushed finish. Easily interchangeable and endlessly versatile, it's the refined finishing touch that elevates any outfit. The butterfly deployment clasp makes it easy to put on and take off with no risk of losing it.

Water Resistance

With 100-meter water resistance - that's 10 ATM in watchmaking terms - this timepiece holds its own at the gala and in the water. Feel free to wear it in the shower, the bath, or the pool (even for laps). That said, our watch experts want to be clear: this model is not designed for scuba or freediving, and should not be exposed to high-pressure water jets. Remember: showers, baths, and swimming only - and never operate the pushers or crown while submerged.